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Insight Out

Here’s What You Missed In October

The pupu platter is back, TikTok launches a Groupon dupe, towers rise to new heights, and Halloween is a hotel revenue opportunity.

Nov 01, 2026
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POV

Check-in... If You Dare

Joel Friedman
·
Oct 22
Check-in... If You Dare

Hotels are increasingly treating October with the same immersive theatrics traditionally reserved for December’s winter wonderland activations, turning a slower season into a revenue opportunity.

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POV

The Pupu Platter is Popping Up In Unexpected Places

Rachel Green
·
Oct 14
The Pupu Platter is Popping Up In Unexpected Places

Restaurants are putting unexpected spins on the pupu platter, tapping into diners’ appetite for variety, nostalgia, and a little tableside fun.

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Ok, Boomer

TikTok's Restaurant Push, AI Restaurant Backlash, and Food Trends Meet Live Sports

Joel Friedman
·
Oct 8
TikTok's Restaurant Push, AI Restaurant Backlash, and Food Trends Meet Live Sports

This month in our Ok Boomer column, the algorithm is picking where we eat, an NHL arena is serving food straight from the depths of our FYP, and restaurant owners are taking public stands against AI.

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Tower Power: A Restaurant Trend That’s Reaching New Heights

Leith
·
Oct 28
Tower Power: A Restaurant Trend That’s Reaching New Heights

Traditionally associated with seafood platters and afternoon tea, tiered towers have long been a way to present an assortment of food in an elegant, elevated manner. But in recent years, restaurants and bars have taken the format in unexpected directions, applying it to a much wider range of foods and drinks across all price points.

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