Entering Wine’s Next Era

How Innovative Thinking is Fueling the Future of the Wine Industry

The wine world is at a new turning point—driven by demographic change, cultural shifts, and questions about its role in modern life.

For thousands of years, wine has held a prominent role in cultural, religious, familial, and communal celebrations. Its relevance has been rewritten again and again, through evolving tastes, new technologies, and shifting t…